Cash Copy - Video
Do you know how to use principles of powerful writing to reach your potential clients? Are you allowing your competitors to take away your business because they can communicate better? Do you know why facts tell, but emotions sell?
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Product Description
Program Description
Do you know how to use principles of powerful writing to reach your potential clients? Are you allowing your competitors to take away your business because they can communicate better? Do you know why facts tell, but emotions sell? Are you selling services when you should be selling benefits? Are you losing potential business by using fluff, guff or geek in your marketing materials? Learn how to write compelling marketing materials that will attract clients.
In this all new one hour webinar, you will learn how to
1. Use a proven formula to drive your potential client to action
2. Identify which powerful emotions your audience will respond to
3. Determine which headlines entice and which repel
4. Use social proof to persuade your client
Our Presenter
Patricia Iyer MSN RN LNCC has 28 years of experience in writing compelling marketing materials. She is the president of Med League Support Services, Inc., an independent legal nurse consulting firm in Flemington, NJ. She has honed her writing skills as the editor or author of more than 800 books, chapters, articles, case studies or online courses. She is the editor of
Principles and Practices of Legal Nurse Consulting, Second Edition
Nursing Malpractice, Fourth Edition
Social Media for Legal Professionals
Business Principles for Legal Nurse Consultants
Writing Handbook for Legal Nurse Consultants